by Jared Goralnick
A blog is something that can start on a whim, but in the end it takes discipline and the support of an audience. I’ve been writing online for over five years now on a personal website, but in the last few months I’ve been gearing up to write on the more technical and business-oriented topics that have interested me in the last couple years. By “gearing up” I mean that I’ve researched and, in turn, been humbled by my peers. Some things I considered writing about that were already well-covered:
- I already write a tip and tool every month, but more regular entries here still wouldn’t compete with the likes of Lifehacker or Steve Bass.
- In my personal site I’ve occasionally tackled business reflections, but I have hardly the experience or sagacity of Guy Kawasaki or Art Jacoby.
- And, by the nature of my career I considered titling this site “rockmyword.com” and showing off the area where I’m arguably most expert–Microsoft Office. However there are many sites on all-things-Office, such as Office Zealot and that of my colleague and coworker Shauna Kelly.
So why write?
Last week I was working with a client, going through Office tricks…one after another. She’s quick & techsavvy and, as such, she digested all of the information quite quickly. The thing that made her a little different, perhaps more controversial, is that she is also a productivity trainer (in the same region) and will likely profit directly from many of my hard-learned techniques. Not only was I explaining to her when the tips would be valuable for her, but I also offered when to bring them up with her own clients. Once upon a time (when I was struggling for business and less confident), I would’ve been afraid to offer that kind of advice.
As Benjamin Franklin so eloquently stated during the Continental Congress in 1776, “We must, indeed, all hang together, or most assuredly we shall all hang separately”; we have to work together.
I may never invent another Getting Things Done or come up with a million dollar homepage, but I’ve done some things right and I’d like to think I’m not so bad a writer. In this site I’m going to share all sorts of lessons learned. While I’m no replacement for those above, I hope to both pass on their guidance and have something cogent to contribute of my own. If I can help a few passionate people to work a little smarter and maybe even go off on their own with some entrepreneurial vision then this whole site won’t be for naught. Stay tuned…
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